Demand growth, capacity tightening, large panel prices

Facts have proved that large size is an inevitable trend in the development of color TV industry, and this trend is accelerating. WitsView estimates that there will be approximately 7.5 million shipments of 65-inch TV panels in 2016 and will grow 20% annually in 2017. With the increase in demand for large-sized TVs by users, more and more color TV manufacturers are also expanding the layout of the oversized TV market.
According to Nikkei news reports, Japanese consumers are increasingly favoring large-screen TVs, and the demand for TVs with sizes of 40 inches and above is growing.

In December, the unit price of 42-inch perforated panels (non-backlit semi-finished products) reached US$150, an increase of 3 - 4% from the previous month. This is the sixth consecutive month of price increase, the highest price since August 2015. . At the same time, the 55-inch panel rose by 10 to 20 dollars from the previous month, and the unit price was close to 200 dollars.

South Korea's Samsung Electronics is trying to convert one of its 40-inch and higher LCD production lines into an OLED panel production line. Some of its production lines are 40-inch and larger LCD panel organic light emitting diode panels. Sharp's display panel will be mainly used for the popularization of the internal use of the Hon Hai Group in the summer, while the Chinese panel companies also need time to release the production capacity, which led to the current imbalance in the supply and demand of large-size panels.

In contrast, the industry’s most mainstream size, the 32-inch panel, was priced at around US$78 in December. After rising for six consecutive months before October, it began to be flat in November. This size is still the most popular in the market, accounting for more than 30% of the total TV panel shipments.

According to Mizuho Securities' 2016 TV sales forecast, TVs from 3 to 39 inches will be reduced by 10% from the previous year. At the same time, sales of 40- to 49-inch TVs increased by 9%, and sales from 50-59 inches increased by about 10%. One reason is that some TV manufacturers have reduced the production of 32-inch models.

Panel makers are also cutting production and pursuing price increases. Profits of major producers have all increased. In December, Taiwan’s AUO’s sales increased by 21% over the same period last year.

Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.

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